1.01 – Explaining Ecommerce
Ecommerce is a fantastic way to bring about positive change in numerous aspects. Many people have found successful careers either by starting their online stores or by working in the ecommerce industry. The impact of online trading is not just limited to financial success; it also extends to environmental and societal benefits, providing broader reach and accessibility for promoting good causes or raising funds. Ecommerce is not just a career; it’s a passion that continues to evolve, shaping the future of commerce.
This lesson will introduce you to the essentials of ecommerce, including its inception and history. You will also get acquainted with Shopify, the platform central to this course, as we outline the key areas we will explore in depth.
The goal of this course is to help you understand Shopify’s role in the ecommerce ecosystem and guide you in building your own Shopify store. More than just launching an online store, we aim to help you create a thriving, sustainable online business using the powerful platform that is Shopify.
Shopify is designed for everyone, and with the right guidance and learning, it can work for you in transformative ways. It requires patience and hard work, but it is achievable, and this course is here to show you how.
What is Ecommerce?
Ecommerce, simply put, is the electronic sale of goods, whether physical or digital. It encompasses selling products and services through an online store or any other online sales channel, like marketplaces such as eBay and Amazon.
The concept of ecommerce can be traced back to the late 1960s and 1970s with the introduction of electronic funds transfers. However, this course focuses on the evolution of selling products online.
In the 1980s and early 1990s, companies like the Boston Computer Exchange created online marketplaces for selling old computers. By 1995, Amazon launched, followed by Alibaba in 1999, establishing significant online marketplaces. The founders of these companies, Jeff Bezos and Jack Ma, are now among the wealthiest people in the world, highlighting the potential of ecommerce.
Why Now is the Best Time for Ecommerce
Whether you’re a multinational corporation, an experienced retailer, a local ‘Ma and Pa’ business, or a first-time entrepreneur, there’s never been a better time to delve into ecommerce. The diversity of products sold online ranges from bohemian crystals to heated dog mats, shoes, and much more. This course will demonstrate how Shopify can help you succeed in the ever-expanding world of ecommerce.